Sunday, April 8, 2012

Perl Target Markets

These are my thoughts about marketing perl in response to the discussion going on on chromatic's blog.

Before we sell a product, we first need to learn something about the people who we are selling to. At the same time, we need to focus on our strengths.

Here, I'm going to try to categorize the Perl market, so that we can decide which one to focus on, and work on it.

One way to categorize is -
  • Existing users
  • New users

We want both to use Perl for new projects. And we want existing users to stay with Perl on their current projects.

Another way to categorize-
  • Perl project maintainers
  • Job creators / Managers / Decision makers on new projects
  • Job seekers / Programmers / Testers
  • Students
  • Open Source project creators / maintainers
  • Scientists
  • System Administrators
  • Computer Science teachers

Each of these markets has different requirements, and we need to focus on different things while selling to each of them.

Managers

For a manager in a company to seriously consider a language, he must know that he will be able to find people with experience in that language, or who can pick up the language and become productive in it quickly. If we target students, they would include Perl in their resume right in the beginning of their careers and not delete it for many years.

Programmers / Testers

Most programmers would stick to the language which their work needs them to use. And it would be very difficult to convince them to learn a new language. So, students are our best bet.

In companies, Perl is already used for testing. A look at the job ads show that though Perl developer jobs are few, there are a lot of openings for Perl testers.

We need to do our best to make the Perl testing team one of the most productive and efficient teams in the company.

Students

A student may be interested in

  • Doing what everyone else is doing (peer pressure)
  • Getting a good job
  • Impressing her professor
  • Getting that class project done on time
  • Learning new concepts
  • Easily able to get books and reference material, preferably for and online
  • Getting help easily

If you can help with all of this, you will attract new students to Perl

But, as a person the student may be interested in other things like, say, getting a date.

Now, if Perl can help the student do that, you can guarantee that they will be devoted to Perl!

12 comments:

21st Century Software Solutions said...

PERL Online Training
http://www.21cssindia.com/courses/perl-online-training-36.html
Course Contents
Command line options
Syntax
Variables
Literals
Operators and precedence
Statements
Subroutines, packages and modules
Pragmatic modules
Object oriented programming
21st Century providing Online training and support on All Technologies. If you are seeking training and support you can reach me on 91-9000444287. Online training by real time Experts. Call us 001-309-200-3848 for online training

21st Century Software Solutions said...

PERL Online Training, ONLINE TRAINING – IT SUPPORT – CORPORATE TRAINING http://www.21cssindia.com/courses/perl-online-training-36.html The 21st Century Software Solutions of India offers one of the Largest conglomerations of Software Training, IT Support, Corporate Training institute in India - +919000444287 - +917386622889 - Visakhapatnam,Hyderabad PERL Online Training, PERL Training, PERL, PERL Online Training| PERL Training| PERL| "Courses at 21st Century Software Solutions
Talend Online Training -Hyperion Online Training - IBM Unica Online Training - Siteminder Online Training - SharePoint Online Training - Informatica Online Training - SalesForce Online Training - Many more… | Call Us +917386622889 - +919000444287 - contact@21cssindia.com
Visit: http://www.21cssindia.com/courses.html"

Anonymous said...

Thanks for sharing this excellent post. Its really very informative and interesting. Keep update your blog. For a best Android training in Chennai please refer this site.
Regards....
Android Training in Chennai

Unknown said...

Thanks for sharing your view to our knowledge’s, its helps me plenty keep sharing…
Regards,
Salesforce course in Chennai

Sivakumari.B said...

Your info is really amazing with impressive content..Excellent blog with informative concept. Really I feel happy to see this useful blog, Thanks for sharing such a nice blog..
If you are looking for any Big data Hadoop Related information please visit our website Big Data Hadoop Training In Bangalore page!

Padminiprwatech said...

Thanks for sharing your innovative ideas to our vision. I have read your blog and I gathered some new information through your blog. Your blog is really very informative and unique. Keep posting like this. Awaiting for your further update. If you are looking for any Python programming related information, please visit our website python training institute in Bangalore

harisalee@64gmail.com said...

Oh wow helpful data..
Thanks for sharing with us,
We are again come on your website,
Thanks and good day,
If you need any logo then,
Please visit our site,
buylogo

riyaz said...

I like viewing web sites which comprehend the price of delivering the excellent useful resource free of charge. I truly adored reading your posting. Thank you!
Android Training Institute in Chennai | Android Training Institute in anna nagar | Android Training Institute in omr | Android Training Institute in porur | Android Training Institute in tambaram | Android Training Institute in velachery

Haris said...

Hey Beautiful people?
I think you are looking perfect logo design for your company right?
Buy a logo 5O% off. Custom Logo

Harry said...

Hey everyone.
We are giving you the big best offer to buy logo design for your business with 80% off I expect You will be happy with us.Logo Designers

mir said...

this is really great content thanks for sharing with us keep sharing more helpful content like this...!
are you guys have an interest in web designing or logo designing then visit us?
Logo Designers

Farah Noor said...

In this game, more than a hundred players parachute onto an island and scavenge for weapons and equipment to kill others when avoiding getting killed themselves .Pubg License Key 2022